Finally, CRM goes beyond just productivity, sales and profits and plays the role of building long lasting relationships with doctors, through innovative product marketing strategies that are vital to augment the efficacy of their sales force to eventually boost the prescription volume.
Advantages of our CRM Activities management module:
- Specific doctors can be chosen by Medical Reps for CRM activities subject to the approval by their immediate Manager.
- After Doctor List compilation the activity description with business expected and tenure of CRM activity can be submitted, on a monthly basis.
- The Medical Reps have to furnish the gross ROI generated by the Doctors.
- ROI report gives detailed view of month-wise CRM activities done Vs ROI Generated.
- CRM Activities performed in a particular region or MR can also be generated