Closing Gap Between Planning & Execution
- ‘Total Transparency’ of interpersonal communication.
- ‘Effective Monitoring’ mechanisms to track the Sales & Marketing plans.
- ‘Faster Execution’ of ‘Marketing Strategies in Field’. Reduce gap between ‘Planning & Execution’.
- ‘Efficient Tracking’ of MR assignments and activities; e.g.tour plans & program deviation, to doctor call itinerary and actual visit frequency, allotted sales target and achievements, marketing plan and its execution in the field.
- ‘Instant Broadcasting’ of information related to; market forces, new drug launches.
- ‘Prompt Distribution’ of Promotion material to Pharmacies, Doctors, Nursing Homes and Hospitals.
- ‘Constant Tracking MR Activities’, irrespective of their physical whereabouts.
- ‘Performance Report’ of MRs’ can be generated at any given point in time.
- ‘Visible Performance’ MRs’ can see and evaluate their performance, along with company’s growth.